Plot
The kingdom of Jubiland, where various characters from fairy tales reside, is attacked by the evil Emperor Nogo, who intends to direct its world to have its unhappy ending, but is stopped when Queen Euphoria uses the last of her energy to seal him away. When Nogo's minions from the Shadow Realm try to revive him by harnessing negative energy from the people of Earth, Euphoria sends the messenger Candy to assemble a team of five magical girls known as the Glitter Force. The series follows the formation of the team and the adventures of the girls as they try to fight off their enemies to collect the magical Glitter Charms that will enable them to upgrade their powers and revive Euphoria.
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The main 5 plus 1
Emily
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Emily aka Glitter Lucky
Emily, a transfer student to Rainbow Hills school,has an interest in books, especially fairy tales. She is cheerful and optimistic, but also something of a klutz. As Glitter Lucky, her dark magenta hair becomes lighter in shade and her pigtails grow longer. Her theme color is pink, and her finishing move is the Sparkle Storm, an explosive ball of pink light. When asked about what boy she likes in the Kyoto trip episode, she admits she likes Peter Pan.
Her transformation catchphrase is "A fabulous shimmer! A glow in your heart! I'm Glitter Lucky",
Kelsey
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Kelsey aka Glitter Sunny
A classmate and star member of the school's volleyball team. She is from Osaka and speaks with a Kansai dialect in the Japanese version. Her family runs an okonomiyaki restaurant. She may be a jokester, but when she has a goal set, she can be very passionate about achieving it. As Glitter Sunny, her dark red hair brightens to orange and grows longer before tying into a bun, and her theme color is orange. Her finishing move is the Fire Spike which she creates a ball of fire and spikes it.
Her transformation catchphrase is "When you mess with me, you're playing with fire! I'm Glitter Sunny!",
Lily
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Lily aka Glitter Peace
A classmate who enjoys drawing and painting action hero characters. Though timid on the outside, shy about her work and sometimes prone to crying, she is "loyal, diligent, and headstrong when it comes to things and people she cares about". She is a big fan of superheroes and becomes really excited when something hero-like is brought up. As Glitter Peace, her blonde hair brightens and is tied into a wide ponytail, and her theme color is yellow. Her element and finishing move is Sparkle Lightning.
Her transformation catchphrase is "Puppies and kittens! The power of love! I'm Glitter Peace!",
April
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April aka Glitter Spring
April is Emily's classmate and captain of the school's soccer team. She is straightforward and reliable with a strong sense of justice, though she gets very frustrated when things don't go her way. She is the oldest of six siblings, taking on a motherly role in her family. Despite her general confidence, she does have her phobias such as with bugs. In her magical girl form, her theme color is green and she can manipulate wind in this form and gains super speed. Her finishing move is the Sparkle Shot where she kicks a magic ball.
Her transformation catchphrase is "A force as strong as life itself! I'm Glitter Spring!",
Chloe
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Chloe aka Glitter Breeze
Introduced as the student council vice president and a member of the school's archery club. She is serious, elegant and kind-hearted,but has a frightening temper once her patience reaches its limit. As Glitter Breeze, her dark blue hair becomes a lighter blue and grows longer and is pulled back by the tiara she wears; her theme color is blue. Her attacks are ice-based and her finishing move is Sparkle Blizzard. She later becomes student council president.
Her transformation catchphrase is "Cool and swift as the winter wind! I'm Glitter Breeze!",
Candy
A mascot character with light pink fur and long curly fluffy yellow ears with pink bows. She was sent by the queen to recruit the Glitter Force and search for the Glitter Charms. She is quite fashionable and likes to doll herself up by styling her ears like hair. She summons the Tiara Charms that enable the girls to perform a combined attack to defeat the upgraded blue-nosed Buffoons. In the final episodes, she is assigned to be the new ruler of Jubiland, as she is granted the Miracle Jewel and assumes a new form, Royale Candy
